Department: Business Administration
Email: sebastian@scmsgroup.org
Field of Specialization: Marketing
| Academic Degree | Subject | University | Address of the University |
|---|---|---|---|
| PhD | Management | Cochin University of Science and Technology | Cochin University of Science and Technology, University Road, South Kalamassery, Kalamassery, Kochi, |
| MBA | Marketing | Mahatma Gandhi University | Kottayam |
| Name of Award/Achievement | Level | Awarded by | Place | Date |
|---|---|---|---|---|
| Review of Book Proposal | International | Emerald Publishing | 01-03-2024 | |
| Reviewer Recognition | International | Elsevier - Journal of Retailing and Consumer Services | 07-11-2023 | |
| Best Paper Award | International | Bhavans Royal Institute of Management | 12-09-2023 |
| Title of Thesis | University / Institution |
|---|---|
| Examining the Role of Game Elements in Fostering Affective Commitment Through a Gameful Experience in a Gamified Geographic Information System | Cochin University of Science and Techology |
| Publication Type | Name of Journal/Book Chapter/Proceedings | Level | Title | Volume | Date | Impact Factor/Citation Index | DOI/URL |
|---|---|---|---|---|---|---|---|
| Journal | Journal of Financial Services Marketing | International | Enablers and inhibitors of personalised gamification adoption in m-wallet applications: a behavioural reasoning theory perspective | 11-02-2026 | Value > 5 | ||
| Journal | Services Marketing Quarterly | International | Beyond Clicks and Mortar: Exploring the Influence of Experience Value on Willingness to Adopt Phygital Services | 03-09-2025 | Value between 1 to 2.99 | 10.1080/15332969.2025.2563438 | |
| Journal | International Journal of Business Information Systems | International | Is It Written in The Stars A Congruence Examination and Empirical Investigation of the Components of an Online Consumer Review Mechanism | 01-01-2024 | 1.9 | ||
| Journal | Journal of Foodservice Business Research | International | Driving Affective Commitment Among Food Delivery Executives Towards an Online Food Delivery Partner Platform Through Gamification | 14-12-2023 | 4.8 (2022) CiteScore (Scopus) | ||
| Journal | International Journal of E-Services and Mobile Applications | International | Do Females Intend to Use Gamified Virtual Currency in E-Tailing?: An Empirical Study | 14 | 26-08-2022 | ||
| Journal | Health Marketing Quarterly | International | The role of informational feedback as a game mechanic on user perceptions, attitudes and the intention to continue using a gamified Health Behaviour Change Support System | 39 | 26-11-2021 |
| Publication Type | Name of Journal/Book Chapter/Proceedings | Level | Title | Volume | Date | Impact Factor/Citation Index | DOI/URL |
|---|---|---|---|---|---|---|---|
| Book | Thwarting Green Growth: Perspectives on Barriers to Pro-environmental Behaviors | International | Gamified Mobile Apps as a Catalyst for Pro-environmental Behaviour Change: Proposal of a Model | 20-10-2025 | Value between 4 to 4.99 | ||
| Book | Customer Engagement and Digital Business | International | Driving Customer Engagement through Gamification: Proposing a Gamified Customer Engagement Framework | 25-08-2025 | 10.4324/9781003508083-15 | ||
| Book | Handbook of Research on Cross-Disciplinary Uses of Gamification in Organizations | International | A View on the Impact of Gamified Services in the Wake of the COVID-19 Pandemic | 01-11-2022 |
| Google Scholar id | ResearchGate id | Orcid id | Scopus Author ID |
|---|---|---|---|
| https://scholar.google.co.in/citations?user=2XXkhywAAAAJ&hl=en&authuser=1 | https://www.researchgate.net/profile/Sebastian-Panattil-2 | https://orcid.org/0000-0001-6277-2362 | https://www.scopus.com/authid/detail.uri?authorId=57354706100 |
| Title of Paper | Title of Conference | Organized by | Level | Start Date | Place |
|---|---|---|---|---|---|
| "Examining the Resistance to Learning Management Systems: A Mixed Method Approach" | B-LIV 2023, International Management Conference | Bhavan's Royal Institute of Management | International | 12-11-2023 | Bhavans Thripunithura |
| Brahmins: A Case Study in Crafting an Ethnocentric Culinary Legacy Celebrating Vegetarian Cuisine | SOCEN 23, International Research Conference | Institute for Technology and Management, | International | 04-10-2023 |
| Name of Consultant | Name of Consultancy Project | Sponsoring Agency | Date of Consultancy |
|---|---|---|---|
| Sebastian Joy Panattil | Naipunyam | Petronet LNG Limited, Kochi | 26-09-2023 |
| Level | Organized by | Place | Start Date | Title of the program |
|---|---|---|---|---|
| International | SCMS Cochin School of Business | Ernakulam | 03-12-2025 | ATAL FDP Building Predictive AI Models for Route Optimization |
| National | Kerala Startup Mission and Wadhwani Foundation | SCMS Cochin School of Business | 11-08-2025 | Ignite Faculty Development Program on Entrepreneurship and Experiential Learning |
| National | SCMS Cochin School of Business | Ernakulam | 16-07-2025 | Optimizing Management Research through AI-Driven Decision Sciences Using Zero-Code Approach in Malayalam language |
| International | BITS Pilani Hyderabad Campus | Ernakulam | 02-06-2025 | Three Days Online Workshop: From Problem to Publication |
| National | Malviya Mission Teacher Training Programme (UGC) and Kerala University | Ernakulam | 03-02-2025 | NEP 2020 Orientation and Sensitization Programme |
| National | SCMS Cochin School of Business | SCMS Cochin School of Business | 03-06-2024 | FACULTY DEVELOPMENT PROGRAMME ON RECENT TRENDS IN TEACHING AND RESEARCH |
| National | Carmel College, Mala and Kerala State Higher Education Council | Ernakulam | 10-08-2023 | FDP on OBE and Essential AI Tools for Teachers |
| Type of Event | Title of Event | Level | Organized by | Start Date | Duration | Place |
|---|---|---|---|---|---|---|
| Workshop | Data Visualization using Google Looker Studio and MS Excel | National | SCMS Cochin Business School | 21-01-2026 | One day | Ernakulam |
| Conference | 8th Social Sciences Research Colloquium | International | SCMS Cochi School of Business | 21-01-2026 | Two Days | |
| Conference | Social Science Research Colloquium | International | SCMS Cochin School of Business | 21-01-2026 | Two Days | Ernakulam |
| Conference | B-Liv 25 International Management Conference Conference 2025 | International | Bhavans Royal Institute of Management, Thirppunithara | 27-02-2025 | Two Days | Ernakulam |
| Title of the Program | Role | Level | Organized by | Start Date | Duration | Place |
|---|---|---|---|---|---|---|
| International Conference – JSB ICon 2025 | Session Talk | International | Jansons School of Business | 12-12-2025 | Two Days | Coimbatore |
| International Conference – JSB ICon 2025 | Session Chair | International | Jansons School of Business | 12-12-2025 | Two Days | Coimbatore |
| Human Wildlife Conflicts; Effects on South India's Tribes | Session Chair | International | ICSSR, IIT-Ropar and SCMS School of Technology and Management | 14-02-2025 | Two Days | Ernakulam |
Copyright © 2026 SCMS School of Technology and Management | Developed & Maintained by xtracut
